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NetBase Blog
As individuals, we spend our lives searching for something, whether it’s true love, the meaning of life, or our lost car keys. Companies are also on the hunt, seeking insight. One of the most challenging things for them to find is real, meaningful consumer insight to drive their product innovation, packaging, advertising and other strategic decisions.
As the Insight Discovery company, that’s what NetBase is here to provide.
Our focus is on developing next-generation semantic technology that can read sentences and deliver insights based on information from billions of online public and private sources – and we do this at scale. We can read and understand social media content and all types of internal documents. Companies then use these insights to make game-changing business decisions that are based on consumer-generated information and what I call social UNDERSTANDING.
We at NetBase live and breathe semantic search, and we’re passionate about what it can do. We’re launching this blog now so we can have a conversation about insight and share our thoughts about a wide range of topics related to search and social media. It’s also a way to keep you up to date on company and product developments, like today’s news that has us all excited: NetBase received $9M in a Series C round of funding today.
We’re looking forward to hearing from the community and hope you’ll dive into the conversations too to share your ideas and viewpoints.
2 Responses to “Welcome to the NetBase Blog!”
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March 2, 2010 at 4:32 pm
Congratulations, NetBase! I am a big fan of your approach and your devotion. It is great to watch you develop the latest generation of netnographic software.
March 2, 2010 at 6:03 pm
Jonathan, congratulations to you & team. I’m looking forward to seeing what you can do with the new funding.